Greenville, South Carolina, September 3, 2025
News Summary
Comunidad Partners has acquired The Haywood, a workforce housing community in Greenville, South Carolina. The 234-unit property will undergo significant renovations to enhance amenities and services for residents. This move aims to address the growing demand for affordable housing in the area, particularly for essential workers amid rapid population growth. With plans for interior upgrades and partnerships with nonprofit organizations for community services, Comunidad Partners emphasizes improving living conditions and stability for residents.
Greenville, South Carolina – Comunidad Partners has announced the acquisition of The Haywood, a workforce housing community located at 100 Gloucester Ferry Road, just one mile south of Simon’s Haywood Mall. The property, which consists of 234 residential units, is set to undergo significant renovations aimed at improving amenities and service offerings for residents. The financial details of the acquisition, including the seller and the sale price, were not disclosed.
Originally built in 1991 and previously known as Hawthorne at the Park, The Haywood will see investments dedicated to renovating its interiors, facades, and various amenities. This revitalization effort is part of Comunidad’s broader strategy to cater to the increasing demand for affordable housing options in the Greenville area.
As the principal and managing partner at Comunidad Partners, Antonio Marquez highlighted the critical need for attainable housing in Greenville, where rapid growth is placing pressure on the housing market. He pointed out the significance of housing availability for essential workers within the community, underscoring that the region has become a hub for diverse populations seeking residence.
Comunidad Partners intends to partner with local and national nonprofit organizations to provide resident services aimed at fostering a sense of community and improving quality of life. Key initiatives will include programs tailored to the specific needs of residents, as evidenced by the firm’s reported 92% needs-resolution rate across its community programs in 2024.
Ty Barnes, who helms the investment strategies at Comunidad Partners, commented on the challenging nature of Greenville’s supply-constrained housing market, predicting that ongoing population growth and the presence of reputable schools will contribute to substantial rent increases. This insight supports Comunidad’s mission of enhancing workforce and attainable housing in high-demand urban areas.
The Haywood renovation plans are set to enhance resident experiences significantly, including upgrades to interior units, improved curb appeal, and the addition of family-friendly amenities. This comprehensive value-add investment strategy aims to increase property net operating income (NOI) while simultaneously improving resident household incomes and reducing financial burdens associated with housing costs.
Comunidad Partners primarily focuses its investment efforts in the Sunbelt region, with active interests in markets such as Dallas and Austin, Texas; Phoenix, Arizona; and Charlotte and Raleigh, North Carolina. Through these strategic positions, the firm aims to create long-term value for residents while providing attractive returns for its investors.
The overarching objective of Comunidad Partners with the acquisition of The Haywood is to deliver not just updated housing options, but also to instill stability and well-being in the community through dedicated resources and enriched living conditions.
Key Features of The Haywood Acquisition
- Location: 100 Gloucester Ferry Road, Greenville, SC
- Units: 234 residential units
- Renovation Plans: Interior upgrades, facades, amenities improvement
- Partnerships: Collaboration with local and national nonprofits.
- Community Services: Programs tailored to residents’ needs
- Investment Focus: Workforce and attainable housing
- Market Position: Targeting supply-constrained areas.
FAQs
What is The Haywood?
The Haywood is a workforce housing community located in Greenville, South Carolina, comprising 234 residential units.
What renovations are planned for The Haywood?
Renovations will include upgrades to the interiors, facades, and amenities, aimed at enhancing the living experience for residents.
What is Comunidad Partners’ mission?
Comunidad Partners aims to provide workforce and attainable housing in high-demand markets while fostering community services that enhance residents’ quality of life.
What is the significance of the acquisition in Greenville?
The acquisition responds to the growing need for affordable housing in Greenville, particularly for essential workers in a fast-growing metro area.
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Additional Resources
- Rebusiness Online: Comunidad Partners Acquires 234-Unit Haywood Apartments in Greenville
- Wikipedia: Affordable housing
- Upstate Business Journal: Comunidad Partners Acquires The Haywood in Greenville
- Google Search: affordable housing Greenville
- GSA Business: Comunidad Partners Haywood Workforce Housing Greenville
- Google Scholar: workforce housing Greenville
- Rebusiness Online: Newmark Brokers $40.2M Sale of Industrial Facility in Alpharetta, Georgia
- Encyclopedia Britannica: Real estate
- Bisnow: This Week’s Dallas-Fort Worth Deal Sheet
- Google News: Greenville real estate
Author: STAFF HERE GREENVILLE
The HERE Greenville Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Greenville community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Greenville Our team includes lifelong Greenville residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent sales in the Heritage Historic District 17 , Greenville’s textile and railroad heritage 2 , and growth in local education sectors (e.g., Greenville Technical College programs) 27 . Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Greenville Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
