News Summary
Greenville, South Carolina, is set to host the inaugural Michelin Guide American South Ceremony, honoring culinary excellence. This invite-only event at the Peace Center will determine which chefs earn Michelin Stars, amidst a backdrop of over 200 restaurants in the area. Supported by local tourism agencies, this initiative aims to elevate the culinary arts and boost tourism in the southern U.S., following Michelin’s success in other cities.
Greenville, South Carolina, is set to make history as it hosts the inaugural Michelin Guide American South Ceremony on November 3, 2025. This prestigious event will take place at the Peace Center and is an invite-only ceremony designed to honor culinary excellence in the region. Participating chefs will learn whether their establishments will receive a coveted Michelin Star or other notable distinctions from the Michelin Guide.
The Michelin Guide has long been recognized as the global standard for restaurant reviews, utilizing a three-star rating system that identifies restaurants based on their exceptional cuisine and overall travel worthiness. This new regional expansion by the Michelin Guide covers a diverse range of states, including Alabama, Louisiana, Mississippi, North Carolina, South Carolina, and Tennessee.
Greenville has been closely associated with Michelin for over 50 years as the company’s North American headquarters is located in the city. This lasting relationship has helped solidify Greenville’s connection to the Michelin brand, making it a fitting host for this historic ceremony. The event is viewed as a proud moment for the community, which has nurtured a flourishing culinary environment and has evolved into a significant culinary destination.
Currently, Greenville’s downtown area boasts over 200 restaurants, and the county sees more than 1,000 restaurants in total. The growth of these dining establishments reflects the dedication to enhancing the local culinary scene, making it competitive on a national level. The announcement of the American South Ceremony not only recognizes these talents but also encourages further tourism opportunities within the southern states.
The American South Guide emerges from a broader initiative aimed at promoting southern U.S. tourism, with the Michelin Guide produced in partnership with Travel South USA. To further support this effort, tourism agencies in South Carolina will contribute $350,000 annually for three years to maintain the Michelin Guide’s presence in the region. This commitment underscores the importance of elevating the culinary arts and tourism in South Carolina.
The upcoming event follows Michelin’s previous success with its guide in Atlanta and complements recent expansions into cities like Boston and Philadelphia. The significance of the American South Ceremony is amplified by the opportunity for chefs in the region to gain recognition on an international platform, contributing to the growth of the local economy and enhancing South Carolina’s reputation as a culinary hub.
Other cities, including New Orleans and Nashville, were also considered to host the ceremony, but Greenville’s longstanding ties to Michelin ultimately made it the ideal choice. The community is now buzzing with excitement as it prepares to celebrate the achievements of its local chefs and restaurants.
While the attendance for the ceremony will be strictly by invitation, further details are expected to be announced in the months leading up to the event. The Michelin Guide’s presence in the American South is anticipated to spark increased interest in the region’s culinary offerings and benefit chefs and restaurateurs throughout the area.
As anticipation builds for the Michelin Guide American South Ceremony in Greenville, the culinary community looks forward to showcasing its talents, creativity, and passion for food on a stage that reflects their dedication and hard work.
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Additional Resources
- Greenville Online
- Eater Carolinas
- Post and Courier
- Independent Mail
- Michelin Guide
- Wikipedia: Michelin Guide
