News Summary
South Carolina has once again been identified as the leading state for relocation in a recent study by MoveBuddha. With a strong influx of residents, the state exhibits an impressive migration ratio, notably driven by cities like Myrtle Beach and Greenville. Factors like affordability, climate, and lifestyle appeal have contributed to this trend, making South Carolina a prime choice for those seeking new homes. The Southeast region continues to attract individuals with great in-to-out migration ratios, with South Carolina at the forefront.
South Carolina has retained its title as the most popular state for relocation in 2025, according to a recent study by MoveBuddha. The state continues to attract a significant influx of residents, maintaining its position as the top destination for Americans seeking new homes. This trend is supported by data derived from over 55,000 searches conducted on MoveBuddha’s Moving Cost Calculator from January 1 to March 10.
The state exhibited an impressive 2.10 in-to-out migration ratio, meaning that more than twice as many people are interested in moving to South Carolina compared to those looking to leave. Additionally, the state has seen a 22.26% increase in interest from individuals considering a move, surpassing its neighboring state of North Carolina, which ranks third in the nation for relocation.
Leading the charge within South Carolina is Myrtle Beach, which has emerged as the most sought-after city for relocation, boasting an astounding 255 searches in for every 100 searches out. Following closely is Greenville, ranked third nationally with 229 searches in for every 100 out. Charleston also made the list, ranking ninth with 168 searches in for every 100 searches out.
Regional and National Trends
The trend of moving to the Southeast region has been driven by factors such as affordability, climate, and lifestyle choices. Half of the top ten states for relocation are located in this region, including Tennessee and Alabama, which further illustrates the Southeast’s growing appeal. The in-to-out migration ratios for these states reflect this trend, with South Carolina leading (218 in for every 100 out), followed by Tennessee (173 in for every 100 out) and North Carolina (161 in for every 100 out).
In the national context, Myrtle Beach has emerged as the top city for inbound migration, with fellow competitor Huntsville, Alabama close behind at 242 searches in for every 100 searches out. Following Myrtle Beach and Huntsville in the top ten are Greenville, Knoxville, and The Villages in Florida. This data highlights the growing preference for less densely populated areas, moving away from urban environments that were previously more desirable.
Cities Leading the Relocation Charge
Along with Myrtle Beach and Greenville, several other cities in South Carolina reflect the state’s rising popularity. Conway stands out as the leading city for net moves within the state. The in-to-out migration ratios within Conway further signify the city’s appeal as a relocation destination as Americans seek new home bases post-pandemic.
Beyond Myrtle Beach and Greenville, more cities within South Carolina received recognition for their relocation appeal. Charleston, with its historic charm and coastal views, holds its own as a top choice among those looking for a fresh start. The growth seen in these cities has also attracted businesses and increased economic opportunities, enhancing their attractiveness for incoming residents.
Conclusion and Future Outlook
In the ever-evolving landscape of American migration, South Carolina’s desirability shows no signs of waning. The ongoing trend of relocation to this Southeastern state suggests a potentially lucrative future for its real estate market and local economies. As more individuals prioritize lifestyle over location, cities like Myrtle Beach and Greenville are likely to remain key players in the relocation trends for years to come, further solidifying South Carolina’s standing as a haven for new residents.
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Additional Resources
- Myrtle Beach Online
- Wikipedia: South Carolina
- Upstate Business Journal
- Google Search: South Carolina relocation
- People
- Encyclopedia Britannica: South Carolina
- Count on 2
- Google Scholar: South Carolina demographics migration
Author: STAFF HERE GREENVILLE
The HERE Greenville Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Greenville community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Greenville Our team includes lifelong Greenville residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent sales in the Heritage Historic District 17 , Greenville’s textile and railroad heritage 2 , and growth in local education sectors (e.g., Greenville Technical College programs) 27 . Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Greenville Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
