News Summary
Whataburger plans to open a new restaurant in Easley, South Carolina, on May 1, 2024. The location will celebrate its grand opening with exciting promotions for early guests and a festive party, creating job opportunities for local residents.
Easley, South Carolina – Whataburger is set to open a new location in Easley on May 1, 2024, at 9:30 a.m. The restaurant will be located at 5648 Calhoun Memorial Highway, approximately two miles east of downtown Easley, in a busy commercial area, marking a significant addition to the community’s dining options.
In celebration of the grand opening, Whataburger will host several exciting promotions. The first two guests in line for the dining room and the first two guests for the drive-thru will be rewarded with “free Whataburger for a year.” Furthermore, the first 100 guests will receive a complimentary honey butter chicken biscuit, while an additional 100 guests can expect to receive exclusive Whataburger merchandise. To further engage the community, a festive party is scheduled to take place in the restaurant’s parking lot from 5 to 7 p.m. on opening day, featuring a live DJ, various prizes, and a 360° photo booth.
The new Easley Whataburger will be managed by Maria Gomez, who will serve as the operating partner. This location aims to create job opportunities by employing 85 local residents. The restaurant is designed to accommodate patrons comfortably, featuring a spacious dining room, digital menu boards, and a double drive-thru. An impressive interior mural will pay homage to South Carolina’s cultural iconography while also incorporating themes relevant to the Easley community.
This opening marks Whataburger’s 11th location in South Carolina, following its steady expansion in the region. The fast-food chain inaugurated its first South Carolina restaurant in Boiling Springs in July 2024, and since then, it has continued to build a presence throughout the state, especially in the Midlands where there are currently four locations: Irmo, northeast Columbia, South Lake Drive in Lexington, and Platt Springs Road near Red Bank. The state has become the 16th in which Whataburger operates, adding to the chain’s more than 1,000 restaurants across 15 states.
Looking to the future, Whataburger has ambitious plans for growth within South Carolina. The company intends to establish multiple locations, with eight new sites projected in the Upstate region alone by late fall 2024. As part of this broader expansion strategy, Whataburger expects to hire up to 1,000 employees in South Carolina by the end of 2024, creating new job opportunities and contributing to local economies.
With its arrival in Easley, Whataburger aims to offer both delicious food and a family-friendly dining atmosphere. As the community anticipates the grand opening, residents can expect to enjoy not only the signature menu items that the brand is known for but also the community-centric events and promotions that Whataburger has planned to celebrate its new location.
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Additional Resources
- The State
- Wikipedia: Whataburger
- WYFF4
- Google Search: Whataburger expansion South Carolina
- WMBF News
- Encyclopedia Britannica: Fast Food
